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THE CHRONOGRAPH 1 – 75 YEARS PORSCHE EDITION.

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CELEBRATING 75 YEARS OF PORSCHE SPORTS CARS.

It has been 75 years since Ferry Porsche built the sports car of his dreams and introduced it to the world – the Porsche 356 ‘No. 1’ Roadster. This automobile was born out of Porsche’s realisation that he would never find what he considered the perfect sports car – and so would have to build it himself.

Now we’re coming together to celebrate 75 years of being driven by dreams and all that this has made possible. We’re celebrating 75 years of not settling for the status quo but challenging it. Of design and engineering excellence and perseverance. Of unfiltered self-expression. This is a moment for us to reflect on our own stories, and also to celebrate every single person who has dreamed the way we have.  We are celebrating the Lifestyle of a Dreamer. 

Join the celebration now

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New Arrivals

Porsche eBike Cross Performance Exclusive

Available in six colours that you could also choose for your 911 or Taycan, from Carmine Red to Shark Blue, the eBike is a true extension of our family. The full-suspension carbon frame combines sporty, elegant design with powerful drive performance: the latest generation of the powerful SHIMANO drive unit consisting of motor, battery and electronic gears ensures effortless acceleration. We’ve even taken cues and inspiration from the flyline of the Taycan and the 911. Built with the same passion for performance, the eBike can handle whatever road your commute or adventures take you on. 

SHOP eBIKE

DREAM IN FULL COLOUR.